Built on Experience.
Focused on Software.
Parasol Software Trading LLC is a Dubai-based company developing marketing automation and CRM platforms for hospitality and retail brands.
About as
Over a Decade of Trust, and Evolving.
We started in IT infrastructure and digital transformation, helping businesses across the GCC with reliable tech support.
In 2017, we pioneered captive portal technology for guest WiFi — powering data capture and secure access for hundreds of venues.
Since 2021, we’ve focused exclusively on software development — building scalable platforms that help businesses turn visitors into loyal customers.
10+ years in technology
Captive portals live since 2017
Clients across GCC, Africa, and Europe
100% in-house development team
Real-time support and customer success
What we do
Platforms We Power
Customer engagement platform for hospitality
WiFi login
Сonsent capture
Marketing automation
Analytics
Custom Software
Visit adv website →
Used by sister company advplus.ae and private clients.
CRM, CMS, and internal tools built for scale.
Why Work With Us
We’ve worked with restaurants, cafés, malls, theme parks, and loyalty operators across multiple countries. Our secret? Consistent delivery and a team that’s been together for over 7 years.
GDPR & UAE data protection compliant
Hosted on AWS
Integrated with Meta, Google, WhatsApp
API-ready and highly modular
Company legal name: Parasol Software Trading LLC
Registered in Dubai, UAE
Registered in Dubai, UAE
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